Tech giant Google has updated its cryptocurrency-related advertising policy to allow ads about crypto trusts since late January, the same month when Bitcoin was spotted (B T c) is predicted to gain approval of exchange-traded-funds in the United States.
In policy change on 6th December logGoogle said its crypto and related products advertising policy will be updated on January 29, 2024, to allow ads from “advertisers offering cryptocurrency coin trusts that target the United States.”
Cryptocurrency coin trusts were exemplified as “financial products that allow investors to trade shares in trusts holding large pools of digital currency” – possibly including ETFs.
“As a reminder, we expect all advertisers to follow local laws for any regions targeted by their ads. This policy will apply globally to all accounts that advertise these products,” Google said.
Potential Crypto Trust Advertisers Should Google-certified To run advertisements. Certification involves the advertiser having the appropriate license from the relevant local authority, and “their products, landing pages and advertisements must meet all local legal requirements of the country or region for which they wish to be certified.”
Google already allows Advertisements for certain crypto and related products, including, but not limited to, advertisements for crypto or non-fungible token (NFT)-based gambling platforms, initial coin offerings, decentralized finance protocols, and services offering trading signals.
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The policy change comes as Bloomberg’s ETF analysts peg a 90% chance of US spot Bitcoin ETF approval by January 10, 2024, with multiple applications likely pending. approved immediately,
there are 13 Bitcoin ETF Applicants And public details about their approval processes are scarce. Many fund managers – including BlackRock, Grayscale and Fidelity – have met The Securities and Exchange Commission will reportedly discuss “key technical details” regarding its ETF bids.
The crypto sector is betting on approval. Bitcoin is up nearly 74% over the past 90 days, and some analysts expect new all time high Next year.
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